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Ahrefs Webmaster Tools (AWT): Everything you need to know

Recently, Ahrefs has launched its free SEO tool that is Ahrefs Webmaster Tools (AWT) for content creators. This toolset gives you all the information you needed to optimize your site for search engines. It’s like a Google console, except developed by Ahrefs for site audit and site explorer. 

What is Ahrefs Webmaster Tools (AWT)?

Ahrefs webmaster tool is a free SEO tool developed by Ahrefs. It only provides you on-page and off-page SEO data to optimize your website. But, this tool is for verified sites only means you have to be the owner of your website.

Is Ahrefs webmaster tools free?

Yes, now you can use this tool for free. Ahrefs has allowed free access to all users with verified websites. So that you can audit and review your website.

Ahrefs Webmaster Tools Overview

It’s easy to use this tool. It has a user-friendly navigation system. Everything is just at one click away from you. The whole purpose of this tool is to give users a way to optimize their site with data and insights provided by this tool. Basically, in early stages where they are not making money from their websites. With the help of this tool, they can have free access to the site audit and site explorer of their website. Anyhow, there are no new features as such. They are just making some parts of Ahrefs available for free.

Features of Ahrefs Webmaster Tools

1. It is free to use.

2. You can audit your website free of cost.

3. You can check the backlinks of your website for free.

4. You can check your keyword positions.

5. You can monitor your website SEO health.

6. There is no limitation of websites. One user can check as many websites as they have.

7. 5000 Crawl credit for every user to run site audit.

8. Lite users can see the top 100 keywords ranking.

How does the Ahrefs Webmaster Tools work?

To gather data on your website, you need to verify your site through Google Search console. And after verification, it helps you to fetch your website data, and then it refines it and shows it to you.  However, you can not use this tool for competitor’s website analysis.

How to use Ahrefs Webmaster Tool?

Ahrefs webmaster tools do not only give you views of data but it provides actionable insights, tips, and more within the toolset so that you can get real results.

Now let me make you walk through this tool so that you can analyze and optimize your website right away.

  • To use Ahrefs webmaster Tool for free, go to and sign up for a free Webmaster Tools account.
  • You will get 3 options for signup.

* Through Gmail

* Facebook

* And Email

  • After Signup, you need to verify your email id. Check your inbox and click on the verification link.
  • After verifying your account, you need to verify your website.
  • You can do that by importing your website data from Google Search Console or, you can add your website manually.

Note: This tool only works for verified websites.

  • After adding your site, now you can run the first audit, schedule weekly audits, and choose to crawl external links.
  • After that, you can import the site and your audit should begin.

There are two parts in Ahrefs webmaster tool

1. Site audit

2. Site Explorer

Let’s take a look at what Site audit feature covers

  • Fix website issues
  • Customized columns
  • You can monitor your website

Let’s take a look what Site Explorer feature covers

  • Deep look to your website
  • You can see backlinks report


  • It is the best Google Search console alternative.
  • Website SEO Audit Tool.
  • Check Health Score.
  • Track DR & UR.
  • Track Organic Traffic.
  • Analyze Backlinks.


Cannot analyze Competitor Website


There are no monthly charges for using this tool. It is free.

Google Search Console Alternative

Ahrefs Webmaster tools is the best alternative for Google Search console. Although, Google search console provides website data like impressions, clicks, errors, backlinks, traffic, and performance of the site. But these data have limited insights, so to fill this gap Ahrefs has come up with this tool, is the best alternative. Using this tool, you can analyze your website in detail and track the performance of your site.


If you are worried about your website performance in search engines, then you can now use this Ahrefs Webmaster tool for free. This is the same as Google Search console but with more detailed information. I hope the upper mention guide helps you to clear the things for you. And, if you like this post, make sure that you comment on it and tell me about it, and share it with your friends.



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